
Principal
I’m passionate about working at the intersection of new technologies, organizations, and people. I develop pragmatic, implementable solutions together with clients and teams that create measurable impact and lasting value. For me, transformation succeeds when strategy, culture, and execution move forward together.
About
Jürgen Manke is a Principal at TTE Strategy in Switzerland. He advises organizations across the financial services ecosystem on strategy and digital transformation, with a particular focus on AI, data, and distributed technologies.
He combines strategic clarity with strong execution capabilities and extensive leadership experience within global financial institutions and top-tier consulting. His work sits at the intersection of strategy, technology, and organizational design — aligning operating models, governance structures, and capabilities to enable sustainable performance in complex and regulated environments.
Jürgen has led large-scale digital initiatives and transformation programs, scaling AI-driven innovation and embedding new technologies into core business processes. He works closely with leadership teams to translate technological ambition into measurable business impact and to ensure that transformation is not only designed, but successfully implemented and sustained.
He is motivated by turning emerging technologies into tangible value, helping organizations navigate complexity with clarity, and building momentum for change together with his clients. Jürgen holds an MBA from The Wharton School and previously held leadership roles at Boston Consulting Group, UBS, and McKinsey & Company.
