High on experimentation, low on strategy – an Allensbach study on digitalization in the packaging industry
A recent survey of the German, Austrian, and Swiss packaging industry found that most companies (59%) believe they’ve made at least “fairly good” progress on digitalization – and yet none of the digitalization measures included in the survey have been implemented by a majority of respondents. The most commonly reported measures were connecting digitally with suppliers (46%), process mining (36%), and using digital tools to minimize downtime (32%). Satisfaction with the results varies considerably. The survey was conducted by the Allensbach Institute (IfD) on behalf of the consultancy TTE Strategy.